Prizes
/ Lead title Have a strong, enhanced sex life in as little as 4 days. This is a revolutionary book which will allow men to be potent, confident and healthy too. The book leads you through a 6 week programme, containing a 4 day kick start plan of supplements, special exercises and nutrition. / We live in the age of Viagra and there will be extensive media coverage of this issue of men`s sexual health and potency. The book is going to be a talking point in the US and the news will travel. / Over 2.3 million men in the UK experience erectile dysfunction, or ED. It is most common in men over the age of 40 or in men suffering from diabetes or heart disease. It can also be an indicator of prostate cancer. / Pele and Stirling Moss are key figures who have spoken out on this issue. Over the next 12 months Stirling Moss will be heading a national advertising campaign to challenge the taboo of ED and to encourage men to seek medical advice. It will be funded by GlaxoSmithKile and Bayer Healthcare. / Potential partnership with Saga who will carry features. This will ensure we get this book into the millions of men`s hands who experience the extremely common problem of erectile dysfunction / The provocative message of this book is that a man`s sense of self is inextricably linked to his penis. When things are functioning well he feels more confident and attractive. He is also healthier. This promises to be a groundbreaking book
